Ms. Catalina (Cata) Garcia is currently the Global Director of Corporate Affairs at Anheuser-Busch InBev (AB InBev) and the Board Director of its Foundation. Most of her work centers on implementing AB InBev’s corporate affairs and social impact strategies, focusing on social norms marketing, road safety, entrepreneurship, and foundations ecosystem across six zones. In addition, she manages AB InBev’s partnerships with several United Nations agencies and multilateral organizations and directs the company’s global responsible drinking strategy. She holds a degree in industrial engineering from Javeriana University in Bogota, Colombia, and has worked for several multinational companies in the consumer goods, mining, technology, and communications sectors. Ms. Garcia has served on several global boards, including the IBM Women Diversity Network Group and the Latin America Center of the private sector to support the UN SDGs. She is currently at the Social Marketing Association of North America (SMANA), Business for Impact at Georgetown University, IAVE, and Latimpacto. She is co-author of the “How Business Can Drive Inclusive Growth and Development” report published by Harvard Kennedy School and a contributor to several Social Marketing publications.