Adriana Vaccaro is an award-winning entrepreneur, organizational culture strategist, and best-selling author dedicated to transforming the way we work by centering people, purpose, and performance. Originally from Bogota, Colombia, Adriana’s journey is one of resilience, vision, and relentless commitment to building workplaces where humanity and strategy coexist.With a career in human resources and process improvement, Adriana has spent over 15 years helping organizations align their people practices with their business goals. Her work bridges behavioral science, data, and culture change, guiding leaders through complex transformations that elevate trust, collaboration, and inclusion.She is the founder and CEO of Culture Redesigned, a consulting firm that partners with mission-driven organizations to build cultures of belonging and innovation. Under her leadership, the firm has delivered measurable results for clients across sectors, empowering executive teams, improving employee engagement, and increasing organizational effectiveness through data-informed culture strategies.Adriana is also the author of Culture-Minded: Six Tools to Transform Organizational Culture and Empower Humanity, an Amazon best-seller that blends research, practical tools, and real-world case studies. A passionate advocate for equity, inclusion, and continuous improvement, Adriana is often invited to speak on leadership, organizational transformation, and the power of human-centered design in the workplace. She is known for her ability to connect across cultures, inspire reflection, and catalyze meaningful change.